Welcomemat Services Opens First Ohio Office in Columbus

Cutting-edge marketing franchise system rolls out the “Welcome Mat” for businesses throughout Western Columbus and the surrounding areas 

COLUMBUS, Ohio – (July 22, 2011) – Welcomemat Services, a leading marketing strategies and technology company specializing in helping businesses turn new movers into loyal customers, today announced the opening of its first Ohio office in Columbus.

The new business is owned by local residents and husband and wife team, Phil and Cynthia Knochel, and will serve clients throughout Western Columbus and the surrounding communities. This is the first of several locations planned for the state, including Eastern Columbus, Cincinnati-Middletown, Cleveland-Elyria-Mentor, and Dayton, among others.   

“Phil and Cynthia bring with them an extensive business background focused on building quality relationships within their respective fields,” said Brian Mattingly, founder and president of Welcomemat Services. “The Knochel’s are truly reinventing their careers with Welcomemat Services. And, with their strong drive and great entrepreneurial spirit, we are confident in their future success as our first Ohio owners.”

Laid-off from his 20-plus year career as an industrial manufacturer sales representative, Phil decided it was time to take control of his personal and professional future through entrepreneurship. Shortly after, Cynthia found herself in the same position as Phil when her promotional event coordinator/retail sales specialist position was eliminated in 2010. Together, the Knochel’s began looking at various franchise opportunities that would best match their goals and interests. When they came across Welcomemat Services, they knew it was the perfect match.

“Opening our own Welcomemat Services office provides us with a viable business opportunity that allows us to utilize the talents we’ve honed in our professional career,” said Phil. “In our past careers, both Cynthia and I had focused on creating lasting relationships with customers and clients. With Welcomemat Services, we’re giving local business owners the opportunity to do the same by creating and retaining lasting relationships through Welcomemat Services’ low-cost marketing platform. As we transition into a new phase of our careers, we’re thrilled to represent the brand and help business owners achieve their goals through strategic marketing initiatives backed by advanced, patented marketing technology.”

Welcomemat Services is known for its specialized loyalty program that delivers a gift certificate package of sophisticated invitations to new movers that may be redeemed at local restaurants, salons, medical practices, and auto service centers, among others. The company is the first and only loyalty marketing platform designed for local businesses that employs patented technology to enable new mover information to be bar-coded into every invitation. The barcode information not only allows small businesses the ability to track response of their marketing dollars, but also gives them insight into the moving population in their area.

For more information, contact Phil and Cynthia Knochel at (614) 754-8005 or visit www.welcomematservices.com.

About Welcomemat Services

Founded in 2003 by a team of experienced sales and software professionals, Welcomemat Services provides local businesses access to new loyal customers in their local communities through a combined digital and print marketing program. Unique in the estimated $133 billion local advertising market, Welcomemat Services uses specialized, patented technology to store and log customer demographics for use by the local companies it supports. With 10 company owned locations, the company began franchising in Q4 of 2010. Within the past 60 days, Welcomemat Services has signed five franchise agreements with entrepreneurs throughout the Midwest and southeastern United States.